TRAC – Tresoldi Academy is an innovative educational project, created by STUDIO STUDIO STUDIO of Edoardo Tresoldi and YAC Young Architects Competitions with the aim of offering workshops where young people can gain exposure to the issues surrounding contemporary art. Through the creation of site-specific installations, the participants can contribute to enhancing the value of the territories where they are installed. TRAC – Tresoldi Academy positions itself between art and architecture. Young talented people will have the opportunity to take part in the creative process of one of the most prestigious and well-regarded brands in contemporary art. It will be a cycle of training activities oriented as “know how to imagine” (concept and design of an artistic installation) and “know-how” (the production of the installation).
On 27 February 1960 Adriano Olivetti died. With the disappearance of the businessman-guide, the construction cycle of its industrial and social project terminated and a period of great uncertainty opened up: the company, financially fragile, underwent a forced change of ownership and strategy.
Architecture, the space of human being, was for Adriano Olivetti an irreplaceable tool for the creation of communities. Ivrea and the Canavese territory were the main fields of action of an industrial policy characterised by strong social responsibility.