Brincreto, the initiative that transformed a vacant lot in Paraisópolis into a play space

Read the original version in Portuguese here.

Published on July 06, 2026

In 2018, anyone who passed by an empty lot in the heart of Paraisópolis—São Paulo's second-largest community—on Mondays and Thursdays encountered children with dirt-dusted knees, playing with objects like tires, paper boats, and twigs in endless games. This was the Brincreto project, an initiative by the Coletivo LUB – Laboratório de Urbano de Brincadeiras.