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Urban design is a branch of design intimately related to urban planning and landscape architecture; it focuses broadly on interpreting the form and public space with physical-aesthetic-functional criteria. Different experts in the field such as Jane Jacobs, Denise Scott Brown, Robert Venturi, Jaime Lerner, Jan Gehl, Kevin Lynch have devoted themselves to studying the needs of urban societies within the common spaces to give adequate responses to different contexts. These questions are renewed with new generations and the public space is transformed according to technological advances but what always remains is the sense of belonging of these sites that are only successful when users adopt them as own.

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Colonia Roma, a neighborhood in Mexico City, is well known among locals for its art galleries, restaurants, bookstores and museums - it is a hotspot of contemporary art and culture. However, this cultural tradition actually dates back to the Porfirian Era in the early twentieth century. The area was a way to present Mexico City as a modern city by creating the first colony, along with Colonia Condesa, with all basic services available to the residents. Drawn with Parisian boulevards and tree-lined streets, Roma is an exemplar of art nouveau architecture, eclectic and French-ified – an attractive area that immediately led to the arrival of wealthy families.

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