
The word "home" is an abstract word that could mean a lot of things. It is both a physical space where we live, and a life style which we choose to have. What kind of spaces, surroundings and life styles are the ones that are most suitable for the Chinese people? To answer it, designers are asked to make the full use of their innovative and creative ideas, in order to create the kind of home spaces that are inspiring, harmonious, and elegant.
Different from the previous home design competitions, the "Find Your Harmonious Home" competition will be based on both the comprehensive and innovative / creative features of the word "home". Natuzzi would like to see that new trends such as the growth of internet and IT, as well as the emerging sharing economy, are identified; housing challenges with the special background of China social development are addressed, via new design approaches that are able to take a bigger picture and be more people-focused. New housing concepts will be displayed from different aspects by combining the new development ideas of innovation, eco-friendliness, harmony, openess, sharing with new IT, multimedia, and internet. The "home" in those designs shall become more real and more personal, have more content, be more expressive, and ready to reachout. In one word, participants should have their own understanding of "home", and show to others these understandings via their designs.
