Commissioned by the Greater London Authority as part of the Wonder series to celebrate the 2012 Olympics and Paralympics, BLOOM, designed and developed by Alisa Andrasek and Jose Sanchez from The Bartlett School of Architecture at UCL, is a crowd sourced garden. Designed in neon pink, which is the official Olympics color, BLOOM is conceptualised as an urban toy, a distributed social game and collective “gardening” experience that seeks the engagement of people in order to construct fuzzy BLOOM formations. More images and architects’ description after the break.
An initial aggregation developed by the designers will show participants the possibilities of the system through the main “portal” of the game constructed by designers. People are able to add the pieces to the initial structure to alter its form as well as start seeding new ground sequences that can be used as urban furniture such as seating or simply unpredictable formations. The bench structure is an initial seed for the visitors’ interaction. It suggests a multiplicity of connection points from which the structure could start to grow. New pieces will be fed into this collective construction site depending on its intensity.
