Pink as a Design Tool: Atmosphere, Identity, and Experimentation in Interior Design

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In recent years, pink has evolved beyond its traditional associations to become a sophisticated and versatile element in architecture and interior design. Defined by a broad spectrum of shades, pink encompasses both warm and cool tones, ranging from pure red tints (R) to blends with yellow (Y80R, Y90R) or blue (R10B, R20B, R30B), as classified by the Natural Color System (NCS). While difficult to define by a single shade, this color balances vibrancy and softness, making it adaptable across different materials and contexts. As pink continues to gain prominence in contemporary interiors, its role extends beyond being a mere color choice—it is a design strategy. The recent transition from the bold, playful pinks of the "Barbiecore" trend to softer, powdery hues seen in fashion and design in 2025 fashion collections, highlights the color's adaptability. Its presence in Pantone's 2025 color palettes, also reinforces its appeal across disciplines. When applied thoughtfully, pink can transform spaces, making them feel inviting, expansive, or timeless.

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Interestingly, Pink has long played a role in cultural and architectural traditions around the world. In Japan, delicate shades resembling cherry blossoms (Sakura) symbolize transience and beauty, echoing the themes of impermanence celebrated in Hanami festivals. In China, peach pink has historically been linked to longevity, a theme reflected in classical literature such as Journey to the West. The color has also played a role in architectural traditions worldwide, from the soft-toned Suffolk pink houses in England to the terracotta-hued facades of Jaipur's Hawa Mahal inside the "Pink City" in India. In Mexico and Spain, Luis Barragán and Ricardo Bofill masterfully used it in modernist architecture to heighten spatial depth and interplay with natural light. In Argentina, the Casa Rosada demonstrates how it can serve as a political and cultural emblem.

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Cite: Moises Carrasco. "Pink as a Design Tool: Atmosphere, Identity, and Experimentation in Interior Design" 14 Feb 2025. ArchDaily. Accessed . <https://www.archdaily.com/1026771/pink-as-a-design-tool-atmosphere-identity-and-experimentation-in-interior-design> ISSN 0719-8884

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